College hoops gaming future shifts as schools align with 2K instead of EA Sports
We have not had a true basketball gaming experience at the college level since NCAA Basketball 10 released back in 2009, leaving fans with more than a decade of anticipation. The renewed surge of excitement around the return of college football titles only fueled the idea that basketball would eventually follow. However, the latest development has thrown that expectation into question, as the proposed project no longer appears to be moving forward.
Reports from On3, via Sam Gillenwater, revealed that the original proposal has been rescinded, ending plans for a fully licensed basketball product under EA Sports.
EA Sports
The decision comes after enough schools nationally decided to instead work with 2K, ultimately cutting off the path for a wide-ranging, Division I-focused title that EA envisioned.
A memo from EA executives underscored the disappointment, noting that the team had hoped to deliver a stand-alone game featuring all men’s and women’s programs, complete with conferences and NCAA backing. That vision is now shelved, while 2K appears ready to push forward with its own take. Unlike EA’s plan, which would have incorporated every school, 2K’s approach is reportedly narrower, focusing on the sport’s biggest brands and power programs.
For fans, the setback is significant. After years of waiting, the future of college hoops gaming rests in uncertain hands. The direction 2K takes — whether it builds something expansive or limited in scope — will determine how quickly the void left since 2009 can finally be filled.
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This story was originally reported by Athlon Sports on Sep 4, 2025, where it first appeared in the Sports Video Games section. Add Athlon Sports as a Preferred Source by clicking here.
