The debate over whether student‑athletes should be paid isn’t slowing down, and on Thursday, the argument gained even more momentum. The SEC announced its revenue distribution totals for the 2024–25 fiscal year, and the numbers are staggering.
The conference generated $1.03 billion in total revenue, which was split among its 16 member institutions. Yes, billion with a “B.” That figure represents an increase of more than $200 million from the previous year. For the 14 schools receiving a full share, the average payout was approximately $72.4 million per institution.
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College athletics isn’t just big business — it’s one of the most lucrative entertainment products in the country. And the SEC’s ability to distribute that level of revenue only underscores how financially powerful the enterprise has become.
“The total for the 14 schools receiving a full revenue share is comprised of revenue generated from television agreements, post-season bowl games, the College Football Playoff, the SEC Football Championship Game, the SEC Men’s Basketball Tournament, and NCAA Championships.”
For those arguing that athletes deserve a direct share of the revenue they help generate, this announcement is another data point supporting their case. The financial ecosystem surrounding college sports continues to expand, and the gap between amateurism and professional‑level narrow by the year.
You can see the SEC’s full announcement below.
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This article originally appeared on Aggies Wire: SEC Payout Tops $1B, raising athlete compensation questions
