Dave Meltzer says WWE once tried to recruit him—right after Monday Night RAW’s ratings slipped below the 4.0 mark.
The longtime Wrestling Observer journalist shared the story during the November 1st edition of Wrestling Observer Radio, and he claims the call came at a critical moment for WWE’s creative direction. According to Meltzer, it all started when the show’s numbers dropped below a key threshold, sparking a phone call from WWE executive Ed Cohen.
“I got a phone call from Ed Cohen from WWE and it was just like… he said that he’s doing it out of—what was the word—like his idea. But I sensed it wasn’t his idea. And he’s like really pitching me and everything. I was like, nah. No interest at all. I had none.”
Meltzer made it clear he had zero desire to cross over into WWE’s system. Despite the offer and likely solid compensation, he says he never considered it a real option.
“I shot it down immediately. I wanted to be a sportswriter. People go, ‘Oh, you wanted to be a booker? You wanted to be a pro wrestler?’ Never wanted to be any of those things… I wanted to be a writer, so I did that.”
He also claimed that WWE reached out to Bryan Alvarez through him, hoping Alvarez would join the creative team due to his reputation for humor and ideas. That offer didn’t go far either.
“They came to me and it was like… they thought he was really funny and creative… I pitched it to Bryan and he couldn’t… basically didn’t think he could last a week there—and probably couldn’t.”
Meltzer didn’t speculate whether Vince McMahon was behind the move, but he strongly implied that Cohen’s outreach was likely not self-initiated. The anecdote paints a picture of WWE being desperate enough to consider unconventional hires when the show’s momentum started slipping.
Please credit Ringside News if you use the above transcript in your publication.
Do you believe WWE actually tried to bring Dave Meltzer into their creative team? Please share your thoughts and feedback in the comment section below.
