Drew McIntyre has opened up about the now-viral βBored at workβ selfie he took mid-match at WrestleMania, shedding light on how the idea came togetherβand how he pulled it off again at WrestleMania 41.
During his appearance on Impaulsive with Logan Paul this week, McIntyre explained that the concept was something he and a close friend brainstormed just hours before his match with Seth Rollins at that yearβs WrestleMania.
βIt came about that day. Nobody knew I was going to do it,β McIntyre said. βMy buddy and I were in the gym and I built myself a team around me over the past couple of years. You bring in people you trust to soundboard off of. A lot of our superstars need that because they embarrass themselves online or in interviews. Weβre in the gym and Iβm like, βImagine if someone tweeted during a match. Imagine if it was at Mania.β I didnβt think it was possible. It was too last minute. Mania was on in a couple of hours and I had to go to the building. I thought about it and was like, βThere is a moment where I think it might be possible. Iβll tell you what, weβll make a plan, and if itβs possible, Iβll do it, but Iβll never sacrifice the match integrity and make myself or my opponent look silly, but weβll have a plan.ββ
Despite not telling anyone in WWE about it beforehand, McIntyre saw an opportunity during the bout when Rollins was down on the outside.
βNobody knew in the back. I didnβt know if it was going to happen. We had a moment where Seth took an overhead suplex on the floor and heβs selling on the floor. Iβm like, βItβs time.β My brother was right there. βGive me the phone.β We did it right there on the fly and it exploded,β he recalled.
McIntyre confirmed he had everything prepped in advance, saying, βYes. I took a picture, then I gave [the phone] off. I already had it saved and ready to go. (The picture) had to get added by my mate and sent. It was done that quickly.β
The stunt proved so successful that McIntyre revisited the idea at WrestleMania 41 during his match with Damian Priest, snapping another mid-match selfie with the Undisputed WWE Champion in the background. This time, the caption read: βStill bored at work, lol.β
βA year later, I was like, βCan we do it again? Probably not.β We talked about it, figured out a plan, βthis will work here, I think.β So we had it if we needed it, and if we didnβt, we wouldnβt use it. I managed to take the selfie with Priest in the background, βStill bored at work lol.β That fucker exploded,β said McIntyre.
Following the success of the viral moments, McIntyre finally saw his βBored At Workβ T-shirt get released in 2025, a full year after first pitching the idea.
(H/T to Fightful.com for transcribing the above quotes.)