After much consideration, I’ve come to a provocative conclusion.
Among all of golf’s OEMs, Tour Edge may be the most intriguing to watch in 2026. That’s not to say its equipment will be the best performing or that Tour Edge will outsell the Big Four. We fully expect Tour Edge equipment to continue its traditional solid and sometimes spectacular performance in our testing, and we believe Tour Edge will build upon what company president Tim Clarke says has been a stellar (for them) 2025.
Those things are a given.
What we are saying is that, given its new leadership and badly needed rebranding, it will be fascinating to see where Tour Edge goes in the coming year. Tour Edge has evolved through various identities over its 40-year existence, but this rebranding appears purposeful and research-based. Whether it fulfills the company’s goals is an open question, but credit where credit is due.
Tour Edge ain’t standing still.
The company launches three new and intriguing iron sets today. Given the new corporate look and attitude, here are five things you need to know about the new-for-2026 Tour Edge Exotics irons.
#1: Some badly needed forged goodness
A sexy blade and companion cavity back are like jacks-or-better to open in poker. You gotta have them if you want to be in the game. With the new and badly needed Exotics MB and CB irons, Tour Edge is in the game.
“The MB and CB forged are our jewelry items,” says Tour Edge Product Development VP Matt Neeley. “They’re the ones I’ve been asked about the most by friends, our sales reps, everybody.”
Both are forged from a single billet of 1025 carbon steel and then CNC-milled into their final shapes. The Exotics MB is a modern muscle back, while the CB is its more forgiving, cavity-backed brother.
“It’s been a while since we’ve done a forging,” Neeley tells MyGolfSpy. “From an engineering standpoint, they’re fun to design. We spent a lot of time on this one to make it a really nice performing and nice looking player’s iron.”
“We need the jewelry in irons,” adds Clarke. “Are we going to sell a boatload of them? We’ll sell our fair share because they look great, they play well and they’re priced right.
“They’re eye-grabbing products.”
The combo is replacing the Exotics Pro 723, which was first launched in 2022.
#2: They’re players’ irons you can take seriously
You can tell just by looking at them that these new Exotics MB and CB irons aren’t your father’s Tour Edge irons. The new branding is clean and subtle (thankfully), and these sticks would look right at home in any better player’s bag.
The Exotics MB and CB irons are fully CNC-milled, largely due to what Tour Edge is calling its VIBRCOR channel. The only way to create that channel, says Neeley, is to mill it out.
“The VIBRCOR channel is right behind the face. We’re taking weight out of the low back of the club. That allows us to redistribute the weight out toward the perimeter. For a player’s forging, it’s still very forgiving and easy to hit.”
That, of course, is relative to the category.
“Having come from Wilson, I know firsthand what a beautiful-looking blade or cavity back can do for your brand,” says Alessandra Ladd, formerly of Wilson Golf and now the Tour Edge VP of Brand and Strategic Partnerships. “That’s the jewelry people like to look at. Getting them into the hands of better players will echo across the club.
“Our sales reps will be targeting those better players.”
#3: The Tour Edge Exotics MB and CB are made to be blended
In a growing trend we’re very pleased to see, the loft, bounce and offset for the new Tour Edge Exotics MB and CB are identical across the board. That makes blending a breeze, with no bending or hinky transitions.
“They’re the same loft and same offset, so you can go easily from one to the other,” says Neeley. “The CB has a cavity back, so it’s a little more forgiving. Its sole width is maybe one to two millimeters wider and the topline is maybe one millimeter thicker.”
Where the blending might get hinky, however, is if you’re trying to blend from the CB to the Tour Edge C725 player’s distance iron. The hollow-body C725 is due for an update later this year, but with the old branding, it clashes with the Exotics MB and CB in both aesthetics and specs.
“When you get into a player’s distance iron, there are different center of gravity properties,” explains Neeley. “You’re going to be able to launch it higher at a lower loft. If you push that loft down too far, you can’t really mix into other sets very easily.”
The 7-iron loft on the C725 is 30o, while the MB/CB 7-iron is 32o. Numerically, they’re not that far apart, but performance-wise, you’re likely to run into a gapping problem.
“You might wind up with two 6-irons in your bag, simply because the lofts don’t match up,” says Neeley. “We don’t want to wind up with two clubs that go the same distance.”
#4: There’s a third member of the family…sort of
The new Tour Edge Exotics MB and CB carry the new, crisp Tour Edge look. The new Exotics Max game improvement iron, however, does not. That’s not to say it’s a bad-looking iron; it isn’t. It’s just that, despite the new logo, the Max can only be described as “old Tour Edge.”
Its DNA is pure Tour Edge, though. The new Exotics Max features Tour Edge staples such as a VIBRCOR TPU material in the sole and a carbon fiber/TPU badge to dampen sound and vibration. The MOI+ design pushes the CG low and rearward, while Pyramid Face Technology is the Tour Edge take on variable face thickness. The back of the clubface is dotted with over 100 3D pyramid shapes to minimize ball speed loss on off-center strikes.
As you’d expect from a game improvement product, the loft structure is strong, based on a 27.5o 7-iron.
“It’s the game improvement category, so we are playing the loft game,” says Neeley. “The 7-iron has to match the TaylorMade Qi and others in the launch monitor.”
Give Tour Edge some points for candor, friends.
The Exotics Max is a one-piece stainless steel iron (with the badge added), with as much material pulled from the upper half as possible to be redistributed low and back. Usually, that translates to a thick topline for structural integrity, but Neeley says the Max topline is a bit thinner than that of the E725.
“You won’t look down on this and think, ‘Boy, that’s a thin topline.’ But you won’t look down on it and say, ‘Boy, that’s a thick topline.’”
#5: This release might make you rethink Tour Edge…
…then again, it might not.
In the old days, like yesterday, you probably thought of Tour Edge as a value-priced game improvement company. You may have thought of Tour Edge as a brand for beginners and seniors.
Or, even more likely, you didn’t think of Tour Edge at all.
Thanks to an extensive market study, Tour Edge has hard data to show that yes, your perceptions are their reality. Perhaps the biggest eye opener from the study was the sheer size of the golfing population that knows next to nothing about Tour Edge. You could call that a massive marketing failure (you’d be correct), or you could call it a massive marketing opportunity (you’d also be correct).
“We feel like we’re the most untested brand in golf,” says Ladd. “That means we have a fully blank slate with golfers who have no preconceived notions about us. We can market to them in our best self, in a younger, more modern look and feel.”
While the new Exotics Max is more of the same from Tour Edge, the new Exotics MB and CB are key to the company’s attempts to reframe itself. They are, as mentioned, the jacks-or-better Tour Edge has so badly needed.
Like I said, this makes Tour Edge a fascinating brand to watch for 2026.
New Tour Edge Exotics MB, CB and Max irons: Specs, price and availability
As mentioned, the loft, lie, bounce and offset specs for the new Tour Edge Exotics MB and CB irons are identical for easy set blending. The Dynamic Gold MID 100 and MID 115 are the stock steel shafts (graphite options are also available). The Golf Pride Tour Velvet 360 is the stock grip.
Both sets are available in a 3-iron through gap wedge.
Tour Edge considered these to be premium irons and is pricing them accordingly. A seven-club set will retail for $1,249.99 in steel. Graphite will be $50 more.
The new Tour Edge Exotics Max will be available in a 4-iron through sand wedge. The KBS Tour Lite is the stock steel shaft, with the Fujikura Blue, Red and White offered as stock graphite. Again, the Tour Velvet 360 is the stock grip.
They retail for $799.99 in steel and $899.99 in graphite for a seven-piece set.
Presale starts today. They’ll be in stores starting November 4th.
For more information, visit the Tour Edge website.
The post Five Things You Need To Know About The New 2026 Tour Edge Irons appeared first on MyGolfSpy.
