Lionel reveals the best-selling NASCAR diecasts of 2025

Lionel Racing has revealed the ten best-selling diecasts from the 2025 NASCAR season, counting them down throughout the day on Wednesday.

In 2024, Dale Earnhardt Jr. reminded everyone just how popular he is when his Budweiser-backed Late Model car beat all other diecasts from the year. In 2023, Kevin Harvick’s return to the No. 29 for the All-Star Race with a recreation of his 2001 scheme on his modern Busch Light Ford Mustang was the best-selling diecast.

Advertisement

While nostalgia ruled the previous two years, 2022 saw Ross Chastain’s wall-ride car from the Martinsville ‘Hail Melon’ (complete with right-side damage) as the No. 1 best-selling diecast of that calendar year. In 2021, it was Kevin Harvick’s No. 4 Grave Digger paint scheme.

Looking back to 2020, Most Popular Driver Chase Elliott led the way with his championship-winning No. 9 NAPA Chevrolet. Elliott’s cars were also the best-selling diecasts in 2019, 2018, and 2016, while the throwback scheme Dale Earnhardt Jr. ran in his final Cup start topped 2017’s list. Various Earnhardt cars also topped the list in 2015, 2014, 2013, and 2012.

Now, here’s a look at the top-selling diecast from 2025:

Advertisement

10. Shane van Gisbergen #88 Trackhouse / Red Bull Chevrolet

Shane van Gisbergen, Trackhouse Racing Chevrolet

Red Bull returned to the NASCAR Cup Series as a sponsor in 2025, and a Red Bull-sponsored car went to Victory Lane for the first time in over 13 years when Van Gisbergen won at Sonoma Raceway. Red Bull sponsored SVG in six races this past year. Along with a dominant win at Sonoma where he led 97 of 110 laps, SVG also carried Red Bull colors for his first Cup Series top ten on an oval at Kansas Speedway.

Advertisement

9. Josh Berry #21 Wood Brothers / Motorcraft Chevrolet (Vegas raced version)

Josh Berry, Wood Brothers Racing Ford

Berry earned his first career win at Las Vegas Motor Speedway early in the 2025 season. He did so in the famous Wood Brothers No. 21 machine, earning the historic team its 101st win at the Cup level. He bested Daniel Suarez on a late-race restart and led the final 15 laps to secure the win. The raced win version of this diecast is complete confetti from Victory Lane.

Advertisement

8. Connor Zilisch #87 Trackhouse / Red Bull Chevrolet

Connor Zilisch, Trackhouse Racing Chevrolet

Another Red Bull-backed Trackhouse car! The teenaged phenom made his Cup debut at COTA in the Red Bull-sponsored No. 87 Chevrolet. That race ended in a DNF with Zilisch placing 37th (last) after colliding with the driver he would end up replacing at Trackhouse — Daniel Suarez. He ran the same paint scheme in all three of his Cup starts this year, placing 23rd in the Coca-Cola 600 and earning a career-best finish of 11th at Atlanta.

Advertisement

7. Kyle Larson #5  Hendrick / Hendrickcars.com Chevrolet (Phoenix raced version)

Kyle Larson, Hendrick Motorsports Chevrolet

Larson didn’t win the season finale at Phoenix Raceway. However, third was enough to secure him the 2025 NASCAR Cup Series title over Denny Hamlin. This raced version is an exact replica of the car he drove to his second Cup Series championship in November.

6. Kyle Larson #5 Hendrick / Hendrickcars.com championship Chevrolet

Kyle Larson, Hendrick Motorsports Chevrolet

This special edition car looks almost identical to Larson’s usual No. 5 Chevrolet, with the added yellow windshield banner and yellow rear spoiler for the playoffs. However, the big difference here is the fact that the No. 5 on the roof has been replaced with an icon that reads ‘NASCAR Cup Series champion.’

Advertisement

5. William Byron #24 Hendrick / Axalta Daytona 500 win Chevrolet (raced version)

William Byron, Hendrick Motorsports Chevrolet

William Byron became just the fifth driver to win back-to-back Daytona 500s with his victory in the 2025 season-opener. It was an unlikely victory as he wasn’t even a true factor at the white flag, but when the top five runners crashed into each other on the backstretch, he squeezed by to capture the checkered flag. This raced win version will include marks on the car’s body from the thrilling crown jewel event, and confetti from Victory Lane across the top of the car.

Advertisement

4. Chase Elliott #9 Hendrick / NAPA Children’s Healthcare of Atlanta win Chevrolet (raced version)

Chase Elliott, Hendrick Motorsports Chevrolet

Another raced win Hendrick Motorsports diecast, but this time it’s the sport’s Most Popular Driver. Chase Elliott escaped the race-halting pileup that took out half the field, and out-dueled Brad Keselowski to earn the victory at his home track this past summer. The special paint scheme was designed by 11-year-old Rhealynn Mills.

Advertisement

Corey LaJoie, Rick Ware Racing Ford, Riley Herbst, 23XI Racing Toyota, Justin Allgaier, JR Motorsports Chevrolet

This year, JR Motorsports (co-owned by Dale Jr. and sister Kelley Earnhardt Miller) made their debut in the Cup Series. A championship-winning organization in the secondary level of the sport, they brought in 2024 NASCAR Xfinity Series champion Justin Allgaier who raced his way into the Daytona 500 in an emotional moment for JRM. And despite sustaining left-front damage during the race, he soldiered on to a top ten finish. The diecast is the raced version, so it includes all of the battle scars and even a recreation of the bearbond tape on the fender.

Advertisement

2. Dale Earnhardt Jr. Budweiser Speedway Classic Chevrolet Late Model

Photo by: Ted Malinowski/NASCAR

Despite being retired from the NASCAR Cup Series, Earnhardt still appears on this list almost annually. This year, he reunited with Budweiser to recreate the 2001 MLB All-Star Game paint scheme he ran at Daytona, winning the summer race in the first Cup event back at the famed speedway following his father’s tragic death earlier in the year. The paint scheme was fitted to a Late Model Stock and used to promote the Speedway Classic MLB game at Bristol Motor Speedway. Dale Jr. raced with the scheme at a CARS Tour event at Anderson Motor Speedway, placing tenth.

Advertisement

1. Justin Allgaier #40 JR Motorsports / Traveller Whiskey Chevrolet

Justin Allgaier, JR Motorsports Chevrolet

Yes, the No. 40 JRM entry from the team’s Daytona 500 debut made the list twice. First at No. 3 as the raced version, and also just the base diecast without any of the battle scars. That means Dale Earnhardt Jr.-affiliated cars swept the top three on this year’s list.

To read more Motorsport.com articles visit our website.