Ron Simmons has done it all in professional wrestling—from becoming the first recognized Black World Champion in WCW to barroom brawls with JBL in the APA. But if he had his way, one single word might have been his entire career—and it would’ve saved him a whole lot of physical trauma.
In a new interview with Denise Salcedo, Simmons looked back on the now-iconic catchphrase that unexpectedly defined the back half of his WWE run: “DAMN.” While it became a running punchline and meme-worthy moment during his post-APA appearances, Simmons couldn’t help but imagine an alternate timeline where that was all he had to do in the ring.
“I only wish it had taken off like 35 years ago,” Simmons said with a laugh. “Because I never would have climbed to the top rope. I never would have taken power slams. I never would have taken power drivers. I would have just walked out there and simply said, ‘DAMN.’”
It was a classic Simmons moment—funny, honest, and delivered with that familiar deadpan that made the catchphrase so effective in the first place. For a guy who’s done it all, the idea of cashing in on a single word instead of getting beaten down night after night is a reminder of just how brutal the wrestling business can be.
Ron Simmons may be known for his toughness and accomplishments, but it’s his sense of humor—and timing—that turned one word into a Hall of Fame legacy.
What do you think about Ron Simmons’ take on the “DAMN” catchphrase? Do you think it could’ve worked as a full-time gimmick during his prime? Drop your thoughts in the comments below.
Please credit Ringside News if you use the above transcript in your publication.
September 3, 2025 2:44 pm
