The Women in Golf Society (WIGS), founded by Ali McGuirk of Prince’s Golf Club and Dolores Brown of Golf Breaks, has been named Best Initiative at the Women in Golf Awards, held at Foxhills Golf Club, with the category sponsored by PING.
The award recognises the Society’s growing impact in connecting and supporting women across the golf industry.
Created for women working in golf – or aspiring to enter the sector – WIGS uses golf as a welcoming networking platform, helping members start playing, return to the game, or simply find their place within the industry.
DRIVING THE WOMEN’S INDUSTRY
Through a range of events, meet-ups and online activity, the Society has built a community where women can share experiences, opportunities and stories, while developing confidence both on and off the course.
Since launch, the Society has hosted a series of successful networking golf meets, including activations at major events such as the AIG Women’s Open, as well as gatherings at venues like Prince’s Golf Club, Essendon Golf Club, The Grove, Frilford Heath and Foxhills Golf Club.
These sessions have brought together women from across the industry at different career stages, creating a welcoming space to connect through golf.
Many attendees have gone on to build relationships beyond the organised events, underlining the Society’s role in fostering lasting professional networks and mentorship opportunities.
The community has also helped introduce new players to the game in a comfortable environment, with several women picking up clubs for the first time through Society events.
REACHING OUT
The Women in Golf Society has extended its reach through appearances on podcasts and online presentations at universities, encouraging more women to explore careers in golf and offering support to those entering the industry.
One recent success story includes a placement at a prestige golf club in London, directly linked to connections made through Society activity.
The initiative’s influence is also growing internationally, with collaborative projects alongside LINKS Scotland and representation at the PGA Show in the United States, highlighting a commitment to global togetherness in women’s golf.
The Society plans to return to the PGA Show in January 2026.
“This award is a proud and meaningful milestone for everyone involved,” said Ali McGuirk, Founder of Women in Golf Society.
“We started the Society to create a space where women in the industry – and those looking to join it – could connect through golf, feel supported, and grow in confidence.
To be recognised with the Best Initiative award at Foxhills, supported by PING, is incredibly special. We’re excited to build on this momentum into 2026 and beyond.”
JOINING WIGS
Looking ahead, the Women in Golf Society will continue expanding its calendar in 2026, with plans to host more events across the UK, including new locations in the north to ensure broader regional access and participation.
Women interested in joining future events or learning more about the Society are encouraged to connect via the Women in Golf Society’s social media channels or LinkedIn,
Instagram: @womeningolfsociety
LinkedIn: WIGS – Women in Golf Society
